When it comes to building simple to use but beautifully designed websites, there are plenty of reasons WordPress is the most popular. There are hundreds of alternatives out there but it is no coincidence that
over a third of the world’s websites are powered by WordPress. Here are some of the top reasons
The Olive Studio trusts WordPress for our websites:
1. Content management is easy
When a client asks us to build a website for their business, a big priority is making sure that it is simple to perform regular tasks like updating content, adding new pages etc. WordPress is renowned for being easy for content management, as well as providing many support resources to help new WordPress users learn the ropes. This means that the website admin can be done quickly with minimum training, rather than paying developer costs each time you require content updates.
2. To get better SEO results
We understand that one of the biggest challenges our clients face is to generate new business. In 2019, the most popular way for consumers to search for a service or product they need, is by asking Google (or another search engine). This means that websites must be search engine friendly and WordPress scores top marks here as well.
WordPress has been developed with good SEO performance in mind, but you can also get plugins such as
Yoast that will help take your SEO performance to the next level. Better SEO = more traffic and sales!
3. Security features keep your data safe
WordPress is serious about security, so The Olive Studio is confident that WordPress’ security features will keep your website and any data safe amidst the growing threat of cyber criminals. As well as choosing a good hosting service, WordPress security features such as two-factor authentication keep the site secure and it is easy to install a SSL Certificate. There are also some very powerful security plugins that monitor file integrity and scan for malware to keep your site protected from hackers.
4. Blogging is a breeze
Writing blogs is a very effective way of boosting SEO and bringing more visitors to your website, so The Olive Studio uses WordPress so that you can easily add blogs onto your website. Sharing your expertise in your industry helps to win more business, as readers will trust your business more if they can see you offer helpful, accurate and informative advice.
5. Attractive designs catch attention
As well as ensuring your website design looks professional, it is important to make sure it looks attractive, as customers are more inclined to do business when a website looks attractive to them. There are thousands of fantastic WordPress themes available that will impress customers with sleek, stylish designs and features.
6. It supports business growth
At
The Olive Studio, we help small businesses to grow through our effective marketing services, so we need a website solution that will be able to handle the growing requirements of an expanding business. Partnered with the right web host provider such as
OliveHost, WordPress has the ability to scale at the same pace as your business, supporting higher volumes of visitors, adding high volumes of e-commerce products and handling more data. WordPress is perfect for small start-up businesses but you won’t have to start over with a new website if your business grows, as it is ideal for big companies too.
These are just six of the reasons that we choose to use WordPress but if you would like to talk about how we can help your business to grow through a beautifully designed, SEO friendly WordPress site,
get in touch.
